Case Study
Rosemary Hood

I retired just over 2 years ago but had been working with flowers for almost 30 years as I had a real passion and interest in them. I started with floral art, went along to range of different demonstrations and started at JK Nurseries in Donegore as well as Greenmount and just loved being surrounded by beautiful flowers.

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Why I came on the Exploring Enterprise programme
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My friend introduced me to the Programme and I thought it would actually be good for me too. I wanted my flowers to be more than a hobby as I was now retired, had the extra time and wanted to earn some extra money from something that I love to do. I also wanted to find out about the whole finance side of the business as although I had experience in previous employment, I knew it would be different when it came to my business.
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How the Exploring Enterprise programme helped me
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The programme has helped me focus on the business side as it has been a hobby for so many years. I now see the importance of pricing and how to get it right which has been really good for me. It has also given me more clarity which is what I needed.
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Key achievements from the programme
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For me it has been a mixture of things. Refreshing and updating my skills, concentrating on my business finances and making me realise what I need to do to make it into a profitable business.
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Where am I now
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I am now running my business part time and have secured a range of floral art work, all from word of mouth which has really motivated me.
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How I found the support from Antrim Enterprise
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Although I have over 40 years of management experience, doing it for myself was a completely different experience and the support I received from Kerry was great, I could not speak highly enough. The
course was excellent and covered all the key things that I needed.